DO YOUR MARKETING MESSAGES
APPEAL TO MILLENNIALS?
How to Get Generation Y to Buy From You
Seventy-five million people in the United States qualify as Millennials, making Gen Y the largest current generational cohort in America. What's more, Millennial consumers control $170 billion in annual purchasing power, making them a highly sought after target for marketers.
Companies whose marketing messages appeal to this important generation will enjoy a competitive advantage.
Our free eBook will show you:
- How access to the internet and to higher education have influenced Millennials
Why Millennials expect to see advertisements that reflect and celebrate cultural differences
The reasons Gen Yers place high emphasis on personal independence
Why wait? Get our free eBook, Marketing to Millennials, now.